🌟#vacancy #CMO #marketing
Position: CMO
Location: ​​Nikosia, Cyprus
TestGear is an ambitious SaaS company that grows 300% YoY.
With an HQ based in Cyprus, we provide the market with cutting edge technology of test management systems that changes the paradigm.
What are we looking for?
If you consider yourself as an exceptional & enthusiastic and passionate marketeer, and you have strong experience with digital marketing for SaaS companies – YOUR PLACE IS WITH US!
🌟Job Responsibilities:
• Drive business growth on the global stage overseeing brand, digital marketing, public relations, and communications, direct, develop, steer the implementation of the marketing strategy as well as planning and advertising initiatives, and lead the teams responsible for brand identity and reputation, including digital marketing, design, social media, video production, and content creation.
• Run the global marketing operations, collaborate with the VP of Global SaaS Sales & Director of Operation and external agencies to consistently achieve all marketing goals, and execute on time, implement, and monitor campaign results, and analyze and optimize key metrics (KPIs and ROI).
• Plan and organize marketing functions and operations and ensure they project the company's brand, oversee general market research, including competitor activities, establish a solid network of strategic partnerships, and expand, develop, and maintain media relationships to create a positive external and internal image associated with brand recognition.
• Lead the development and execution of the company's marketing, advertising, communications, and distribution strategy internationally, and oversee the development of product/customer value propositions, acquisition marketing, affiliate marketing, advertising, sponsorship budgets, and strategic initiatives.
• Coordinate marketing efforts to ensure the brand is optimally aligned with the company's financial and branding objectives, define KPIs, including measurement, analytics, and reporting methods to gauge success, and build marketing plans and budgets for the smooth operation of marketing projects.
🌟Do you meet these requirements?
• You are based in Cyprus or ready to relocate to our HQ in Cyprus for work
• Have BSs/MSc in Business, Marketing, Communications, or any other relevant field from a reputable university.
• Superior communicator with high interpersonal skills and a real team player.
• Passionate person with solid experience in all marketing practices especially digital marketing for SaaS companies - Exceptional knowledge of marketing techniques and platforms. From market research and SEO to plan execution, and substantial knowledge and understanding of different web tools and marketing software.
• Ready to work in conditions of great and fast paced startup with but with frequently changing inputs. We’re looking for a person who can quickly adapt to changes in the market and won’t be upset about failed hypotheses.
• Have experience in brand/content marketing/ SEO and working with influencers and bloggers.
• Have 5+ years of SaaS Product (digital) marketing experience (HUGE ADVANTAGE )
• Have fluent English.
For CV: @JMsting