#вакансия #vacancy #iGaming

🔥 Head of CRM (iGaming)

We’re looking for a strategic and hands-on Head of CRM to build and scale a high-performing CRM function across the full player lifecycle.

Responsibilities:
• Own CRM strategy focused on retention, LTV & revenue growth
• Build lifecycle communication: onboarding, retention, reactivation, VIP
• Manage CRM mechanics: bonuses, FS, cashback, loyalty, tournaments
• Lead segmentation, personalization & automation initiatives
• Analyze CRM performance, A/B tests & player behavior
• Build and manage CRM team & processes
• Collaborate with Product, Analytics, Marketing & VIP teams

Requirements:
• 5+ years in CRM, including leadership experience
• Strong iGaming / Betting / high-volume B2C background
• Deep understanding of player lifecycle & CRM economics
• Experience with CRM platforms, automation & omnichannel communication
• Strong analytical & data-driven mindset
• Experience building and scaling CRM teams
• Upper-Intermediate+ English

What we offer:
• Remote work format
• Competitive compensation
• Professional international team
• 21 working days of vacation

Join our team — @A_Affiliates 🚀