Marketing Manager | Product & Brand Growth

📍 Location: Kazakhstan (open to relocation at my own expense)
🏢 Work mode: Office / Hybrid / Fully remote
⏰ Employment type: Full-time
🗣 Languages: Russian (native), English (B2–C1)

Summary:

Marketing specialist with 4+ years of experience in fintech, IT and crypto. Throughout my experience, I helped companies launch products, expand market presence and improve marketing performance.

Key skills:

• Product Marketing & Go-to-Market
• 360° Campaign Management
• Market & Customer Research
• Marketing Analytics & Performance Optimization
• Cross-functional Collaboration & Project Management
• Influencer Marketing & Content Strategy

Key achievements:

• Reduced CAC in fintech startup by 40% through acquisition funnel optimization.
• Increased loan market share by 12% in 6 months.
• Increased debit card transaction volume by 17% YoY.
• Launched a crypto exchange from scratch, increasing brand awareness from 0% to 26%.

#cv #marketing #product #brand