#вакансия #vacancy #UserAcquisition #MediaBuyer

📌 InApp Media Buyer (iGaming – Canada)
📍 Remote ( NOT Russia, Belarus)
🌐 Marketing / User Acquisition

About the Company
Performance-driven iGaming company operating in regulated Canadian markets, focused on compliant advertising and responsible gaming.

Key Responsibilities
🔸 Launch and optimize in-app UA campaigns (Unity, IronSource, AppLovin, Mintegral, etc.) for the Canadian market, with a focus on Ontario.
🔸 Manage KPIs: CPI, CPA, ROAS, LTV, retention, and budget allocation.
🔸 Analyze and optimize traffic by geo, OS, placements, and publishers.
🔸 Work with MMP/analytics tools (Adjust, AppsFlyer, Kochava, Firebase, BI).
🔸 Test new traffic sources and scale successful campaigns.
🔸 Prepare regular performance reports.
🔸 Ensure compliance with Canadian iGaming regulations.

Requirements
🔸 2+ years in In-App Media Buying / UA / Performance Marketing, preferably in iGaming.
🔸 English and Russian — B2+.
🔸 Hands-on experience with 2–3+ in-app ad networks.
🔸 Strong analytical skills (Excel/Google Sheets, large datasets).
🔸 Experience with MMPs and attribution models (click/view-through, SKAN).
🔸 Data-driven mindset, A/B testing, and traffic quality/fraud analysis.

Nice to Have
🔸 Experience with Facebook, Google UAC, and TikTok Ads.
🔸 SQL or BI tools knowledge (Power BI, Tableau, Looker).
🔸 Understanding of iGaming regulations in Canada and other regions.

Contact: @hanna_need_ed