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CY iT HR
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Yulia Nozdracheva
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#CV #resume #ΡΠ΅Π·ΡΠΌΠ΅ #Marketing #ProductMarketing #B2B #Fintech #remote #opentowork
Senior Product Marketing Manager | B2B FinTech
π Lisbon, Portugal
π Remote (open to hybrid in Lisbon)
π English (C1), Spanish (B2), Russian (Native)
Core Skills: B2B Product Marketing, Go-to-Market Strategy, Positioning & Messaging, Competitive Research, Content Strategy, Sales Enablement, Cross-functional Leadership
10+ years in B2B marketing, 6 of them owning end-to-end product marketing for a 40+ product portfolio at Raiffeisen Bank (CIB). I turn customer and market research into positioning, messaging, and GTM strategy for complex products sold to large corporates and FIs β coordinating teams, vendors, and agencies end-to-end, and building sales enablement materials teams actually use.
Earlier: brand and demand gen at Alfa-Bank, Intouch Insurance, and Volkswagen Group (Audi/Seat); later built my own brand, Lapka Home, solo.
β [email protected]
π¬ Telegram: @yulia_nozdracheva
Senior Product Marketing Manager | B2B FinTech
π Lisbon, Portugal
π Remote (open to hybrid in Lisbon)
π English (C1), Spanish (B2), Russian (Native)
Core Skills: B2B Product Marketing, Go-to-Market Strategy, Positioning & Messaging, Competitive Research, Content Strategy, Sales Enablement, Cross-functional Leadership
10+ years in B2B marketing, 6 of them owning end-to-end product marketing for a 40+ product portfolio at Raiffeisen Bank (CIB). I turn customer and market research into positioning, messaging, and GTM strategy for complex products sold to large corporates and FIs β coordinating teams, vendors, and agencies end-to-end, and building sales enablement materials teams actually use.
Earlier: brand and demand gen at Alfa-Bank, Intouch Insurance, and Volkswagen Group (Audi/Seat); later built my own brand, Lapka Home, solo.
β [email protected]
π¬ Telegram: @yulia_nozdracheva